Cosmetic Ingredient MultiFunctional E

Identification

INCI Name

Sodium Polyitaconate

Raw Material Origin

Natural Origin

Categories

Markets → Personal Care → Applications → Beauty & Care → Baby Care

Markets → Personal Care → Applications → Beauty & Care → Bath & Shower

Technologies → Cosmetic Ingredients → Product Families → Surfactants & Cleansers → Blends & Other Cleansers

Markets → Personal Care → Applications → Beauty & Care → Color Cosmetics

Technologies → Cosmetic Ingredients → Product Families → Functionals → Conditioners & Emollients

Markets → Personal Care → Applications → Beauty & Care → Hair Care

Markets → Personal Care → Applications → Personal Hygiene → Hand Hygiene

Technologies → Cosmetic Ingredients → Product Families → Functionals → Rheology Modifiers

Markets → Personal Care → Applications → Beauty & Care → Skin Care

Technologies → Cosmetic Ingredients → Product Families → Functionals → Stabilizers

Markets → Personal Care → Applications → Beauty & Care → Sun Care

Applications

Application Format

Bar,

Creams,

Leave On,

Lotions,

Rinse Off

Benefits & Claims

Benefit Claims

Moisturizing,

Soft Feel,

Conditioning,

Long Lasting,

Nourishing,

Strengthening,

Softening,

Skin Conditioning,

Hair Straightening,

Hair Conditioning,

Hair Softening,

Outstanding Skin feel,

Broad pH Stability,

Creamy Texture,

Foam Enhancement,

Foam Stability,

Foaming,

Imparts Lubricity,

Viscosity Boosting

Labeling Claims

Additive-free,

Biodegradable,

Natural,

Bio-based,

Naturally Derived,

Preservative-free,

Ulta Beauty's Conscious Beauty,

Credo Clean Standard

End Uses

Bath & Shower Applications

Bar Soaps,

Liquid Soap,

Body Wash

Color Cosmetic Applications

Concealer

Hair Care Applications

Hair Conditioner,

Hair Straighteners & Relaxers,

Hair Treatment & Repair,

Rinse Off Products,

Shampoos & Rinses

Personal Hygiene Applications

Hand Soap,

Liquid Hand Soap

Skin Care Applications

Facial Cleanser,

Moisturizers

Features & Benefits

Key Attributes

• Improve hair or skin feel with natural conditioning
• Increase foam height, strength and stability for dense, creamy lather
• Gain desired foam performance with less surfactant
• Reach target viscosity with less added salt
• Reduce surfactant concentration and added salt for formulations, gentler on skin and hair
• Increase sustainability of formulations
• Certified by the Natural Products Association for personal care products
• Allows gentler formulations with conditioning benefits
• Increase foam volume while using less surfactants
• Improve foam stability and quality
• Maintain desired viscosity with less salt

Performance Characteristics

100% bio-based conditioning agent

Cosmetic Ingredient MultiFunctional E delivers multiple conditioning benefits and lubricity to skin and hair.
Cationic polymers are often added to cleansing products to counteract undesirable drying effects of surfactants and sodium chloride. Cosmetic Ingredient MultiFunctional E has demonstrated superior conditioning benefits on skin and hair in sensory study comparisons to polyquaternium-10 and guar hydroxypropyltrimonium chloride. With the ability to improve foam quality and build viscosity with less surfactant and sodium chloride, Cosmetic Ingredient MultiFunctional E further enables personal care and home care formulators to improve conditioning and lubricity with products that are gentler on hair and natural oils of the skin.

Cosmetic Ingredient MultiFunctional E is a 100% bio-based polymer certified by the Natural Products Association that offers formulators new opportunities to add conditioning for improved hair or skin feel in natural shampoos, body washes, conditioners, moisturizers, and bar soaps.

Enhance foam with less surfactants

Consumer perceptions of product quality and richness in cleansing products often depend on the viscosity of the product and the volume of foam generated during use. The higher levels of surfactants added to generate this perception increase the harshness of a formulation by causing tightness, dryness, irritation and even barrier damage to skin. Addition of Cosmetic Ingredient MultiFunctional E allows the formulator to create a milder formulation by reducing concentration of surfactants while preserving the foam volume and richness.

Better Foam Height

Functions

Cosmetic Ingredients Functions

Conditioner,

Foam Booster,

Foam Stabilizer,

Foaming Agent,

Viscosity Modifier,

Viscosity Stabilizer

Function

Foaming Agent, Viscosity Modifier, Foam Stabilizer, Foam Booster, Conditioner

Properties

Physical Form

Granules,

Powder,

Solid

Regulatory & Compliance

Certifications & Compliance

NPA Certified